COUNTDOWN TO COLORADO AUTO SHOW
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Location
Colorado Convention Center
700 14th Street
Denver, CO 80202
Dates
April 10-12, 2026
Hours
Fri: 10:00am – 9:00pm
Sat: 10:00am – 9:00pm
Sun: 10:00am – 6:00pm
Admission
Adults (17+): $16.00
Children (0-16): Free!
- Half price admission for guests 65 and over
- Half price admission for active military personnel
- Free admission for Scouts in uniform
- Children must be accompanied by an adult
- Ticket purchases are nonrefundable
Tickets requiring identification must be purchased on-site
Warning: General admission to the 2026 Colorado Auto Show is $16.00. Only purchase through AXS.
Purchasing directly ensures you receive valid tickets and the best possible pricing.
Show Highlights
16 & Under
Free Admission
Children must be accompanied by an adult.
Free Admission for Kids 16 & under
The Colorado Auto Show is fun for the whole family! Kids 16 and under get in free, so bring everyone and enjoy the cars, displays, and activities together.
Adopt A New Co-Pilot!
Subaru Loves Pets
Subaru Loves Pets
Subaru will be hosting puppy and dog adoptions as a part of their Subaru Loves Pets Campaign. We encourage all auto show attendees to visit their exhibit and consider adopting a pet!
Outdoor Lifestyle / Media
OVR Outpost
Outdoor Vehicle Recreation
OVR Outpost is about exploring the outdoors responsibly with your vehicle. It brings together a passion for vehicles, adventure, and the natural world. If you love life on the trail and discovering hidden places, OVR is your media outlet.
Supercars and Exotics
Automezzi
Automezzi
Automezzi is the Rocky Mountain region’s largest annual Italian exotic car and motorcycle show, celebrating Italian automotive passion, design, and culture. This year, they join us at the Colorado Auto Show to showcase supercars, motorcycles, scooters, and more!
RC Racing and Racing Simulator
Morgan Adams Foundation
The Morgan Adams Foundation
Join in the fun as we test out your skills at the SIM racer and compete with other RC car drivers to see who has what it takes to win the race! The Morgan Adams Foundation is a vital, vibrant, and committed organization born out of love, hope, and the determination to see a better, cancer-free future for our children.
Iconic Hollywood Wheels
Rodz & Bodz Reel Car Rentals
Rodz & Bodz Reel Car Rentals
This year, Rodz and Bodz is bringing Hollywood horsepower to the Colorado Auto Show. Rodz and Bodz Reel Car Rentals offers more than 200 stunning vehicles for events, weddings, movie shoots, and photo sessions.
Scouting Colorado
Free Entry for Scouts in Uniform!
Scouting Colorado
Scouting Colorado of Scouting America provides youth programs that build character, leadership, and community through outdoor adventure, service, and values rooted in the Scout Oath and Law.
Books & More
Wandering Book Co
Wandering Book Co
Wandering Book Co. is a mobile bookstore run by Colorado natives Danni and Nichole, bringing books and bookish merch to breweries, coffee shops, and events across the state. They also host three local book clubs and love creating fun spaces for readers to connect wherever the book bus pops up.
F1 Racing Simulator
Denver Racing Social
Denver Racing Social
Denver Racing Social’s mobile F1 racing simulator is the ultimate social experience for those who dream of being racecar drivers, as well as those simply looking for a fun and exciting time with friends and family.
Automotive Enthusiasts
Down To Earth
Down To Earth
Down To Earth is a Colorado-based automotive community that hosts premium, family-friendly car shows and events that bring diverse enthusiasts together while promoting a supportive, safe, and positive car culture.
Antiques and Classics
Forney Museum
Forney Museum
The Forney Museum of Transportation is a unique museum featuring more than 800 artifacts that showcase the history and evolution of transportation, from automobiles and locomotives to bicycles, aircraft, and vintage memorabilia.
Get Tickets!
Get Tickets today!
Tickets to the 2026 Colorado Auto Show are $16.00. Only purchase through AXS.
Buying from other sites may result in invalid or overpriced tickets.
Test Drives
Drive | Alpha Romero, Chrysler, Dodge, Fiat, Jeep, Ram
Experience the thrill of driving the powerful Dodge Durango SRT and Jeep® Grand Cherokee, and the rugged capability of the Ram 1500 and 2500. Drive the luxurious Alfa Romeo Stelvio, too! And don’t miss out on the efficient, ALL-ELECTRIC FIAT 500e, and the Alfa Romeo Tonale PHEV. No pressure, no hassle, and no additional charge.
Polestar
Experience electric performance firsthand at Polestar’s Ride & Drive. Polestar cars are a new form of electric performance. One defined by minimalistic design, technological innovations, sustainable solutions, and a complete lack of compromise. You’ll have the chance to get behind the wheel of the luxury electric SUV, Polestar 3, and the all-new SUV coupe Polestar 4.
Toyota Drive Center Ride and Drive
Get in and experience some of the newest and most exciting electrified Toyota models at the Toyota Drive Center Ride and Drive. Feel performance and handling characteristics like acceleration and agility, and learn about the versatile features that make these Toyota all-electric vehicles ready for Colorado roads. Expected test drive models include the newly updated 2026 bZ, all-new 2026 bZ Woodland, and all-new 2026 C-HR.
Manufacturers
Alfa Romeo
Audi
Buick
Chevrolet
Chrysler
Dodge
Fiat
Ford
Genesis
GMC
Honda
Hyundai
Ineos
Jeep
Kia
Lexus
Maserati
Mazda
Mercedes-Benz
Nissan
Polestar
Ram
Subaru
Toyota
Volkswagen
Volvo
Confirmed manufacturers as of 4/8/2026.
This list is subject to change, so check back later for updates!
Getting to the Colorado Convention Center
Parking
We recommend booking convenient and affordable parking in advance through SpotHero, the nation’s leading parking reservations app. To reserve your parking spot for the Colorado Auto Show, visit the Colorado Convention Center SpotHero Parking Page
RTD Park-N-Ride
Don’t feel like braving traffic? Park your car and hop on board. RTD offers passengers convenient parking options at Park-n-Rides throughout the metro area. With more than 70 locations, chances are there’s a Park-n-Ride near you. To find out more, visit the Colorado Convention Center website here: Getting to the Center, or use the convenient RTD Trip Planner.
Our Sponsors and Partners
Media
Media Registration
Click here to request a media pass
Announcements
Click here for media announcements
Media Inquiries
Click here for a list of contacts
Contact Us
To contact us for exhibit inquiries, sponsorship opportunities, or to sign up for the Colorado Auto Show Official Newsletter, please fill out the form below. We will respond to your inquiry as soon as possible!
© Copyright 2026 Colorado Auto Show • All Rights Reserved